The Making of ‘The Book of the Year’

city_on_fireIf you’ve clicked through any “best books of the year” lists– like The New York Times‘, the Wall Street Journal‘s, NPR ‘s, or the Atlantic‘s–  you may have noticed a title which made all of them: City on Fire by Garth Risk Hallberg.

The buzz around City on Fire began back in 2013, when Knopf acquired it for nearly $2 million. Once it’s invested big in a book, how does a publisher ensure that it succeeds?

My story on the push to make City on Fire a blockbuster success airs on WNYC today and tomorrow.

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: